For around 5 years now I’ve been an assiduous observer of the Search Engine Optimization community, since my early days in Google I follow so many resources. Every day I swim across my oversubscribed feed reader looking for news about the tech and search world, and eventually end up reading something really smart… I usually skip about 90% [...]
Why doesn’t Google provide SEO certification?
April 10, 2011 By 2 Comments
This is a post I initally pusblished in Portuguese way back in 2008, but I think it’s useful to have it in English as well since I’ve noticed some buzz about it on Twitter and some blogs I follow. But before I start let me get this out of the way: this is my personal [...]
Free SEO Tools
January 16, 2011 By
As a webmaster, which tools should I use for SEO? A question that I get frequently every time I attend a conference and people approach me for a quick chat. To make everyone’s life easier, I decided to put together a collection of free tools that I can safely recommend in a blog post. The [...]
Why people see SEO as “dark magic”
September 11, 2010 By
It’s usually of common practice to misinterpret something that you don’t have a fair level of knowledge to understand. It is something implicit in the human nature, the bias to focus on the negative side of things before we even consider the positive side. I remember when I got my first job at a Design [...]
